Apex Studios Privacy Policy

At Apex Studios, located in the vibrant heart of Austin, Texas, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you visit our website, use our services, or otherwise interact with us. This policy is effective as of October 26, 2023.

1. Information We Collect

We collect several types of information from and about users of our services, including:

• Personal Information: This includes information that can be used to identify you, such as your name, email address, phone number, postal address, payment information (credit card details), and any other information you provide when you book a studio, contact us, or create an account.
• Usage Data: We automatically collect information about your interactions with our website and services. This may include your IP address, browser type, operating system, referring URLs, pages visited, and the dates/times of your visits. We use cookies and similar tracking technologies to collect this information. Please refer to our Cookies Policy for more details.
• Studio Usage Data: If you rent our studios, we may collect information related to your studio usage, such as the dates and times of your booking, the specific equipment used, and any notes or feedback you provide.
• Marketing Data: With your consent, we may collect information about your marketing preferences, such as your interest in receiving newsletters, promotional emails, or other marketing communications.

2. How We Use Your Information

We use the information we collect for various purposes, including:

• Providing and Improving Services: To provide you with the studio rental, equipment rental, and other services you request, and to improve the functionality and user experience of our website and services.
• Processing Payments: To process payments for studio rentals, equipment rentals, and other services.
• Communicating with You: To respond to your inquiries, provide customer support, and send you important updates and notifications about your bookings.
• Marketing and Promotions: With your consent, to send you newsletters, promotional emails, and other marketing communications about our services and special offers. You can opt out of receiving these communications at any time by following the unsubscribe instructions in the emails.
• Analytics and Research: To analyze trends, track website usage, and conduct research to improve our services and tailor them to your needs.
• Legal Compliance: To comply with applicable laws, regulations, and legal processes.
• Security and Fraud Prevention: To protect the security and integrity of our website and services, and to prevent fraud and other illegal activities.

3. How We Share Your Information

We may share your information with the following categories of recipients:

• Service Providers: We may share your information with third-party service providers who assist us with various functions, such as payment processing, website hosting, data analytics, email marketing, and customer support. These service providers are contractually obligated to protect your information and use it only for the purposes we specify.
• Business Partners: We may share your information with business partners who offer complementary services or products that may be of interest to you. We will only do so with your consent.
• Legal Authorities: We may disclose your information to legal authorities if required by law or legal process, or if we believe that such disclosure is necessary to protect our rights, property, or safety, or the rights, property, or safety of others.
• Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred to the acquiring entity.

4. Data Security

We take reasonable measures to protect your personal information from unauthorized access, use, or disclosure. These measures include:

• Encryption: We use encryption technology to protect sensitive information, such as payment details, during transmission.
• Access Controls: We restrict access to your personal information to authorized personnel only.
• Regular Security Assessments: We conduct regular security assessments to identify and address potential vulnerabilities.
• Employee Training: We train our employees on data security best practices.

Despite these measures, no method of data transmission over the internet or electronic storage is completely secure. Therefore, we cannot guarantee the absolute security of your information.

5. Your Rights

You have certain rights regarding your personal information, including:

• Access: You have the right to request access to the personal information we hold about you.
• Correction: You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.
• Deletion: You have the right to request that we delete your personal information, subject to certain exceptions.
• Objection: You have the right to object to the processing of your personal information for certain purposes, such as direct marketing.
• Restriction: You have the right to request that we restrict the processing of your personal information in certain circumstances.
• Data Portability: You have the right to receive your personal information in a structured, commonly used, and machine-readable format and to transmit it to another controller.
• Withdraw Consent: If we are processing your personal information based on your consent, you have the right to withdraw your consent at any time.

To exercise these rights, please contact us at [email protected]. We will respond to your request within a reasonable timeframe.

6. Data Retention

We will retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. For example, we may retain your information to comply with our legal obligations, resolve disputes, and enforce our agreements.

7. Children's Privacy

Our services are not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately, and we will take steps to delete the information.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post any changes on our website and update the effective date. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

9. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us:

Apex Studios
200 Congress Ave, Suite 2300
Austin, TX 78701
Phone: 512-444-5555
Email: [email protected]

Policy drafted by: Dr. Eleanor Vance, Data Protection Officer, Apex Studios.